Discovery!
Hare Krsna,
In Sydney the devotees have done harinam and prasada and book distribution for decades. The cumulative and combined effect of these transcendental activities is out of this world. Book distribution definitely becomes simpler day by day!
By the blessings of Sri Sri Radha-Gopinatha and Srila Prabhupada, we have been able to try new ways to distribute books and have had good success. By the mercy of Srila Prabhupad, North Sydney Temple has become a source of sankirtana inspiration for many devotees in Australia. Just wanted to share some sankirtana nectar for eveyone's pleasure and inspiration.
The Third Law: "The More You Show, the More You Sell."
Although I have heard, read, and even lectured on this law, recently I realized how little I understood it. A lady called the temple and wanted to know about spirituality. I got her details and decided to show her a set of Srila Prabhupada's books and let her choose some. Visiting her suburb, I knocked on her door.
A seventy-year-old British lady opened the door and confirmed that she had called. I just put the entire set of books (BG, KB, NOD, SB 1.1 and TLC) in her hands. She accepted them readily and held them tightly, as one would a baby. “Wow! Are they all for me?” she asked.
I said, "Yes. They've been waiting for you, and now look happy in your arms.” She gravely said, “I've wasted so much time. Now I can spend the rest of my life usefully.”
She gave a donation, and she happily accepted a box of maha-prasada sweets.
I also gave her beads and taught her to chant Hare Krsna. It was one of the most blissful experiences I've ever had on book distribution.
I had heard about set distribution from Navina Nirada Prabhu many times, but I never realized it to be that easy. All I had to do was present a SET of books instead of one. Inspired by this discovery, I started knocking doors in the same suburb and presented the set of books. Many took the complete set; some were taking a couple of books and some just one. In any case the set results surpassed the normal one-book counterpart. We then started set distribution in other venues and got similar results. Nowadays we do sets everywhere: streets, city, suburb, door-to-door, festivals and anywhere and everywhere!
Your servant,
Ghanashyam Govinda Dasa
