Srila Prabhupada Letter to Harer Nama, 6th November 1969

“Now that our press is ready in Boston, we have more than one dozen books which are ready to be printed, so with your help I wish to over flood the market places with our literatures. Now people are reading all kinds of nonsense books and thus their reading capacity is helping to pave their way through the circles of birth and death. If they will simply take to reading this transcendental literature we are presenting, the same reading capacity will elevate them to the highest perfection of spiritual life. So this is very important task we are doing, and all of you push forward in Colorado with increased enthusiasm.”