Srila Prabhupada Letter to Kulasekhara, January 10th 1972

“ I am glad to hear that you are distributing nicely books and magazines. The more we sell books, the more we advance in Krsna consciousness, and the more we help others to have solid information how they may take advantage of their human form of life and achieve the supreme perfection. So I want that you should now increase very greatly this selling of books and literatures. I have heard that in San Francisco they are selling daily not less than 75 Krsna books. So I am very much encouraged to hear this. Now take this spirit of transcendental rivalry and consult with Dayananda and the others there in England to be the first rate book sellers.”